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Miller Lite invented light beer, and we thought people should be reminded of that fact. And what better way than by bringing back the original white can. It was only intended to be for a "limited time" to celebrate Miller Lite's 40th birthday, but the last time I checked, the can is still white.
Keith Michael Scott - Creative Director / Art Director
Miller Lite invented light beer, and we thought people should be reminded of that fact. And what better way than by bringing back the original white can. It was only intended to be for a "limited time" to celebrate Miller Lite's 40th birthday, but the last time I checked, the can is still white.
